Scott Rock has been in the bicycle industry now (2007) for 18 years. He is a formerly retired bike racer, and has in incredible knack for bicycle mechanics. He is the manager of the Repair and Assembly departments, as well as an expert bicycle fitter. He contributed heavily in the design process for the 2007 NEXT-fit™ adjustable bike. He is also the computer programmer who brings order to the programming process for the NEXT-fit™ software.